The thing is that a good number of business owners fail to see when and how things start to go in the wrong direction. Later (sometimes too late) they realize that they cannot stay the same and that change is an inevitable action. Too often though the understanding that change is required and that necessary action has to be taken comes at a time when the business owner has lost heart for the business and confidence in what they do. The Broker of the Future must regain heart and confidence, and take the necessary action before the owner throws in the towel. (Carlos J Martinez)
When the pain of staying the same is greater than the pain of change you will take the necessary actions to make the necessary change…or will you?
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