I consider the demise of traditional real estate firms a necessary market correction, with their archaic business models flooding the consumer.
Over the past ten years, consumers have become empowered through technology, providing them with a wealth of resources and tools to find a home. Information that was once considered privaledge, is now available online for homebuyers
Traditional real estate brokers are trying to justify their relevance in order to continue to charge high commissions to cover their expenses and continue on wasting money on the agent trying to motivate them, versus focusing on the consumer.